Alumna Shares Experience Doing Social Media for Coke During Super Bowl

Josie Goldberg, a graduate of the Advertising and Public Relations program, returned to GVSU from Portland, Oregon on Friday, January 16, to share from her experience working in the social media "war room" representing Coca-Cola on social media during recent Super Bowl events. The event was a joint event of the Advertising and Public Relations … Continue reading Alumna Shares Experience Doing Social Media for Coke During Super Bowl

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Broadcasting Graduate Starts Web, Social Media Video Business

Nadira Kharmai, a recent graduate of our Broadcasting major, started her own business that helps people tell their stories in video posted to the web and social media. Read a feature about her in Rapid Growth.    

Dr. Leek on WZZM

Dr. Leek, Associate Professor in the School of Communications, was interviewed by WZZM on the role social media is playing in the presidential campaign. To view the interview click here

SoC HOPP Social Media Strategy and Engagement Event

No conversation is more top-of-mind for today's students, business and marketing leaders than the impact of social media on the changing face of business in this tough economy. Ever since the invention of social technologies, such as blogs, social networking sites like Facebook, and user-generated sites like YouTube and numerous other online communities now common … Continue reading SoC HOPP Social Media Strategy and Engagement Event