Alumna Shares Experience Doing Social Media for Coke During Super Bowl

Josie Goldberg, a graduate of the Advertising and Public Relations program, returned to GVSU from Portland, Oregon on Friday, January 16, to share from her experience working in the social media "war room" representing Coca-Cola on social media during recent Super Bowl events. The event was a joint event of the Advertising and Public Relations … Continue reading Alumna Shares Experience Doing Social Media for Coke During Super Bowl

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School of COM Alumni Involved in Super Bowl Ads

At least two alumni of the GVSU School of Communications Advertising and Public Relations major are involved in Super Bowl advertising this year. Josh Cassidy, a copywriter at InnOcean in Santa Monica, California, was part of the creative that produced a spot for Hyundai that will air in the first half of the SuperBowl game. … Continue reading School of COM Alumni Involved in Super Bowl Ads